Tailored by Umbro: Athletic Club de Bilbao
As they look forward to another season in the Spanish top flight, Athletic Club de Bilbao have just revealed their new home strip, Tailored by Umbro. Designed for the Basque team for the 2010/2011 season, the home and goalkeeper kits have been crafted by us to reflect the club’s unique history and culture, whilst also fitting the demands of players and fans.
Founded by locals and British migrant workers travelling to the region in the late 19th century, Athletic Club have maintained this link through their Anglicised name and team colours, inspired by Sunderland and Southamptons’s red and white stripes.
Also fiercely proud of their Basque identity, the team has constantly maintained strong links with the unique language and culture of the region throughout their history. This strong local identity has helped Athletic Club maintain a strong position in La Liga, where they are one of only a few clubs to have never been relegated from Spain’s top division.
With this particular history in mind, the new Athletic Club home shirt is in the club’s traditional vermillion and white stripes, with the modern touch of a ‘zig-zag’ warp knit design. Constructed from 100% polyester to provide ventilation, the shirt also features a smart, traditional-style collar complete with a single ergonomically-shaped button, all of which is designed for comfort and style.
This care and attention continues with the club’s home goalkeeper kit, which has also been revealed. In sky blue with a subtle shadow stripe, this shirt features a simple crew neck, ribbed cuffs for protection and a darker navy blue on the shoulders and sleeves.
Both shirts also feature elements designed specifically with Athletic Club’s history in mind. The back neck label features the Basque phrase ‘Zu Zara Nagusia’, which translates as ‘you are the best’, whilst on the reverse of the collar the club’s Centenary ‘dancer’ logo is proudly displayed.
With all these elements combined, Athletic Club Bilbao can be proud of their new home strip as they step out for the 2010/2011 season. If you want to see more pictures of the new home strip, there’s a complete gallery here on our Flickr stream. Also, check out the video below to see Athletic Club’s players seeing the kit for the first time, and a behind the scenes look at the photoshoot:
On 28 Jul 2010, at 11:52 am v9z wrote:
Wonderful. I really wish you’d work with Real Madrid.
On 28 Jul 2010, at 11:59 am aredo wrote:
fantastic work umbro!!!
On 28 Jul 2010, at 12:05 pm YNWA wrote:
I really like Athletic Club, and I think this kit is superb!
On 28 Jul 2010, at 12:06 pm aredo wrote:
fantastic work umbro!!!!
On 29 Jul 2010, at 7:45 am neil wrote:
Fantastic kit,one of many great designs that have been perfected by Umbro for the 2010/11 season. Wish you still produced Man Utd’s!
On 29 Jul 2010, at 1:01 pm ciaran 10 wrote:
Nice jersey.shame i follow Deportivo La Coruna
On 2 Aug 2010, at 7:23 am Athletic Club – Umbro » Otros blogs wrote:
[...] Periódicamente iremos introduciendo otros blogs que nos gustan y que estamos seguros también serán de vuestro interés. Comenzamos esta serie con el Blog Oficial de Umbro en el que podrás disfrutar de toda la actualidad en torno a la marca inglesa. Merece la pena dedicar un rato a bucear entre todo su contenido, por supuesto con especial atención a nuestro Athletic. [...]