The New England Kit: Tailored By England
Here are the first in a series of movies detailing the development process of the new England kit. They include footage and interviews with key design personnel such as David Blanch, Aitor Throup and Charlie Allen as well as the reactions from some familiar faces from the England Squad…
They provide the first chance to see the new England emblem, and delve into the rationale behind ‘Tailored by England’.
A History of Sports Tailoring provides a brief exploration of how 85 years of Umbro’s history and heritage have been integral to the design process…
The New Crest explains how the design team wanted to create an independently beautiful crafted object…
Modern Tailoring traces the relevance of Saville Row and the tradition of English Tailoring in the game of football…
In a New Process, David Blanch explains the importance of starting with a ‘blank page’ when approaching the design of a new kit…







On 23 Mar 2009, at 5:35 pm Gareth wrote:
A question. Will we be able to put our favourite squad members ‘name’ on the back or only the number?
On 23 Mar 2009, at 6:05 pm Wayne wrote:
I hope so, i hate shirts with just numbers on it
On 26 Mar 2009, at 4:18 pm Anonymous wrote:
you can definately put your favourite players name and number on the shirt